Branding & Marketing Basics for Artists

Description

Do you have a brand positioning? Are you maximizing your marketing efforts? Whether you’re an individual artist, a small culture group or an arts organization, you have a brand. So let’s look to create or flesh out your brand story and boost your marketing. A logo, website, e-news and social media are just part of the mix. In this workshop, we’ll provide on-the-spot ideas and inspirations to get things going. We’ll look at real examples and talk about what you’re doing (or could be doing) in a fun, spirited discussion.